Posted by George on August 26, 1998 at 18:22:54:
In Reply to: Lack of Information posted by Chef Fred on August 17, 1998 at 20:44:36:
: I post this message to all my fellow Culinary Educators out there.
: Have you all noticed how many cries for information we have had at this site, in many of the forums, from prospective students looking for information about going to school. We need to pass this on to our institutions(I have), that we are not doing a very good job of marketing our product. The schools need to have TRUTHFULL and ACCURATE informations (Like you don't become a Chef right out of school, unless you were a chef when you went into school) about their programs, avaiable on the web.
: Any ideas.
Most schools are incredibly inept at promoting themselves.(the CIA is the big exception here ;<) ) Case in point I put togehter a Culinary related On Line Campus program, developed the curiculum and websites, and had NO students register.
Why?The higher School Administration (above my department level) didn't get the word out anywhere it would help.
IMHO- Solution- None really. Most schools are such beaurocratic boondogles that it is amazing anything out of the main track gets done.
George